Airline Research
Find below different research analysis on airlines on topics such as route marketing, college student preferences, and alliances. All research below was led by me.
College Students and International Travel
An review of college students’ and how they make airline choices when traveling internationally.
Airline Alliances fostering Competitive Advantages
An comparative case study on how the 3 big alliances utilize competitive advantage through their strategic partnerships.
Route Launch Marketing Analysis
An example study of how an airline should successfully launch & market a nonstop route from an U.S. destination airport to an international hub in Europe while maximizing passenger demand, partnership opportunities, and long-term profitability.
Airport x Airline Partnership Analysis
An analysis on how airlines strategically make partnerships with airlines, fostering hubs to attract passengers, strengthen route networks, and create competitive advantages in global aviation markets.
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