Airline Research

Find below different research analysis on airlines on topics such as route marketing, college student preferences, and alliances. All research below was led by me.

Route Launch Marketing Analysis
Terrion Evans Terrion Evans

Route Launch Marketing Analysis

An example study of how an airline should successfully launch & market a nonstop route from an U.S. destination airport to an international hub in Europe while maximizing passenger demand, partnership opportunities, and long-term profitability.

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Airport x Airline Partnership Analysis
Terrion Evans Terrion Evans

Airport x Airline Partnership Analysis

An analysis on how airlines strategically make partnerships with airlines, fostering hubs to attract passengers, strengthen route networks, and create competitive advantages in global aviation markets.

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